A business plan is a document in which you write out the goals for your business, the steps you'll take to achieve those goals, and the timeframe in which you want to achieve them. You can use a business plan both as an aspirational document to motivate you to perform well in your business and as a tool to attract investors to your business venture. Your business plan may also include strategies for the marketing and promotion of your business. If you consult your business plan regularly, you'll be able to find incentives and encouragement to help you reach the goals you set.
When you write a business plan, it can serve as a blueprint for developing and growing your business. Your business plan serves as a means of accountability to yourself for the business you seek to start. The goals you set in your business plan, along with the steps and timeframe you map out for reaching those goals, will be your prime motivator for success. When you've written your business plan well, it can help you reach your goals more effectively and efficiently. You can also use your business plan as a way to attract investors. Lenders are more likely to fund your business if you're able to show them a workable plan.
Online courses on Coursera can help you write an effective business plan by showing you both the fundamentals and practical applications of business plan development. The suite of online courses on Coursera can show you the basics of entrepreneurship, or you can study deeper topics like social media for startups, business for entrepreneurs in creative fields, and how to seek international financing for your business. Think of online courses on Coursera as a source of knowledge that can help you achieve success as a business owner.
This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.