On point, you should use this as a way to gain knowledge along with outside videos to perfect your ad campaigns to maximize results for your marketing goals.

This course offers the Best hands on experience of various Google Tools and platforms to be used in Digital Marketing and E-commerce intiatives.

I rate this course a 100%, I learnt more than envisaged. Now I know how SEO and SEM work, and how to go about them. Thank you so much coach Ak.

Instructor was incredible. He broke down the info in an easy to understand way. I enjoyed the course and was almost sad that it was over.

pretty challening for a newbie like myself, but very good knowledge and satisfaction when you complete it.

Breaks down the concepts well. Covers a lot of information so you may need to re-review some videos.

Very engaging course! I enjoyed learning about digital marketing and customer engagement!

The instructor for modules 3 & 4 is TERRRRRIBLE. I am having a difficult time following along and being interesting to learn due to his cadence and teaching style. His style of reading is not natural and he seems to have an issue distinguishing punctuation and often enunciates the wrong parts of explanations, causing confusion. I am learning disabled and if it weren't for the captions I would have had to withdraw from this course. The first instructor was AMAZING however and has a much more natural cadence and style that is conducive to teaching.

The presenter was distracting. It was very clear that he was reading from a teleprompter and his body language was strange. Weird moves. I found myself reading the transcript more than watching the presenter. Plus, I believe he was dressed too casually for the position of instructor. The information in this course was good but I believe if presented by someone else, it would have been great.

Slow pace, very disorganized

While I enjoyed the content, the discussion forum was not helpful. There are 65 Teaching Staff and Mentors listed on the discussion forums but only 5 had been active, even if their activity was a long time ago. In one case I a mentor reply to a students questions without answering it . I helped by providing the student with information we learned form the course.

Additionally, I do not think that moderators are actually looking at the discussion forums because there are a lot of blank posts from people who did not complete the writing prompts. It become difficult to reply to to 2 people, or have any type of healthy course discussion to expand on course knowledge, peer review, ask questions or exchange new ideas.

the transcripts are barely edited, with regular occurrences of poor English, typos and sentences that don't make sense.

The quizzes and other tests do not get collated into a single space for the learner's benefit.

The glossary is not presented in the shape of electronic flashcards.

There's a dearth of compelling case studies. Maybe AI technology may help source such materials in the near future.

The main presenter of the course seems to be out of their depth.

The person teaching the course did a terrible job when it comes to reading the teleprompter, I had to often read the transcript and replay the video. He kept breaking up the sentences in weird places during his speeches, which made the overall flow of the dialog difficult to understand.

All videos are just someone's face talking at me with occasional supporting text on screen, there were not many examples or practical visual information that gave better ideas of the subject matter. I was better off learning from only the transcripts.

It was really hard to understand many many concepts and a lot of information was technical. I was lost most of the time with SEO and SEM.

Too much facts talking and do not provides examples/cases that are useful for me to understand the concepts.

not able to understand how google ads work. Did learn about Seo and Sem but no practical knowledge of google ads

Listen to me, this course will answer all the foundational google marketing questions you may have. I gained so much confidence as a digital marketer after this. Before taking this course I knew a few things and had some practice, but I was lacking the confidence to continue practicing. So grateful for a chance to learn. Thanks google.

Informative, instructive, provides activity practice. I learned a lot, I took a lot of notes and I look forward to finishing the 7 courses and using my notes to apply what i've learned to my business.

Great teacher, great content to get started. I'd recommend it for small business owners who want to feel empowered to build awareness and sales if they are not ready to outsource digital marketing.

Has been a great experience!, this course has a lot of information that keeps your thoughts running and helps you to better understand our surrounding conditions in digital marketing.

Extraordinary teacher! I really loved the way he taught during all the course! It was not only what he taught, but how he taught! I would like to study again with him in the future.

Очень-очень интересно! Для меня эта отрасль совсем новая. Много информации, есть практические задания, есть полезные ссылки.

Спасибо за курс!

I really enjoyed this course and learned a lot about the tools and practices Google uses to create an effective advertising experience for its users. I felt that the topics the course covers were great for beginners and easy to understand. If I were to nitpick something about the course it would be that it didn't have enough examples for the exercises (specifically in the exercises on creating website titles/meta descriptions and creating responsive ads). While they did cover what makes a good title/meta description/responsive ad, they did not show what that would look like in practice. They only mentioned one very simple example in one of the explanatory videos, which did not help much. I am aware that it is quite easy to just search online for some good examples, and the fact that they did have examples that can be accessed AFTER you are done with the exercise. But I was expecting that Google would pick out some excellent examples of these things to show to their students before doing exercises so that we would at least have something to go off of before starting. I feel that some people (including myself) might get stuck in that section since we wouldn't know the formatting/writing style would be best.

The Google Ads tool with its frequent mentions in the course, along with the lack of any alternative tool, seems like a too obvious of an ad. It really makes me feel like the last week's lectures are just a big ad for Google. Ironically, this is a course about ad and digital marketing! I guess this review can be considered a compliment to the Google's Marketing team. But as a learner, I wish it was a bit less focused on just Google Ads and more on what features of an ad actually attracts customers and drives their actions. Quite challenging course overall!