In the second course of the Content Strategy Specialization - "Managing Content" - you will dive deeper into Content Strategy by learning some great options for managing your important content once it's been created. You will look at media platforms and how best to tell an organization’s “content story” across those platforms using a human-centered design. Then, you'll take a close look at ways to best utilize social and mobile media, as well as some of the issues around insourcing/outsourcing content. Finally, you'll get an inside look at how legal issues associated with Content Strategy are handled in companies large and small around the globe.
About this Course
- 5 stars65.27%
- 4 stars26.68%
- 3 stars6.43%
- 2 stars0.64%
- 1 star0.96%
TOP REVIEWS FROM CONTENT STRATEGY FOR PROFESSIONALS: MANAGING CONTENT
Very useful, practical and with real-world scenarios.
very good lecture and assignment design. But I prefer more case study in the lecture to help the learners better understand the rules.
I really am finding value in this course. The assignments challenge me and I walk away from every lesson feeling the need to implement something new!
Very useful information much of which is still relevant in 2020. I also appreciate the reading material that's provided as PDFs.
About the Content Strategy for Professionals Specialization
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