This course is the first in the Customer Insights and New Product Development (CIPD) specialization. It will introduce learners to the tools and process of gathering customer insights for identifying and developing new product opportunities. Through an integrated set of five modules and hands-on project experiences, learners will acquire the knowledge and skills to turn their ideas gained from understanding customer needs into innovative new products.
Customer Insights: New Product Development OrientationUniversity of Illinois at Urbana-Champaign
About this Course
- 5 stars61.70%
- 4 stars24.46%
- 3 stars8.51%
- 2 stars2.12%
- 1 star3.19%
TOP REVIEWS FROM CUSTOMER INSIGHTS: NEW PRODUCT DEVELOPMENT ORIENTATION
This course get my attention to a good strategies of how to evaluate and lunch a new product.
I liked the course's simplicity in delivery. The Quiz format and tool can improve.
Good explanation of Concepts
Additional readings have practical examples
A very refreshing melange of quirky nuances of the market very neatly portraying the insight that is required for product development. Very enlightening!
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