Digital business models are disrupting 50-year old companies in telecommunications, transportation, advertising, e-commerce, automotive, insurance and many other industries. This course will explore the business models of software disruptors of the west such as Apple, Google, Facebook and Amazon, and the east such as Xiaomi and weChat. The class uses a structured framework for analysing business models with numerous examples so that students can apply it to their own business or case study.
Digital Business ModelsLund University
About this Course
Skills you will gain
Lund University was founded in 1666 and has for a number of years been ranked among the world’s top 100 universities. The University has 47 700 students and 7 500 staff based in Lund, Sweden. Lund University unites tradition with a modern, dynamic, and highly international profile. With eight different faculties and numerous research centres and specialized institutes, Lund is the strongest research university in Sweden and one of Scandinavia's largest institutions for education and research. The university annually attracts a large number of international students and offers a wide range of courses and programmes taught in English.
- 5 stars70.61%
- 4 stars21.22%
- 3 stars4.89%
- 2 stars1.42%
- 1 star1.83%
TOP REVIEWS FROM DIGITAL BUSINESS MODELS
Great insights into the new age business models. Good case studies and a collaborative discussion forum. Looking forward to more courses around the business from Lund University.
Hi! Congratulations for the course. So far I've enjoyed a lot!. I really like that you take in account Chinese companies as examples.
Gave good insight into how digital business works. All provided info is from Vision mobile's study. Would be better if more information can be added from other sources as well.
This course is enlightening. I deeply appreciate the instructor and Coursera has made learning interesting and fun.
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