Understanding who your customers are and what they need and want is at the heart of successful marketing strategies. In this course you will explore how to identify and classify customers and the different methods that marketing professionals use to shed light on how they make purchase decisions.
About this Course
- 5 stars65.24%
- 4 stars21.04%
- 3 stars8.27%
- 2 stars3.07%
- 1 star2.36%
TOP REVIEWS FROM MARKETING: CUSTOMER NEEDS AND WANTS
Content wise its very rich and a good course for marketing student...must learn from this course.
Great course. This was an excellent opportunity to learn about marketing and how it helps the companies to be more successful.
Thank you professor.
Thank you IESE School.
Thank you Coursera.
It is good course for any Marketing fresher who want to know more about practical things in current market.
About the Foundations of Management Specialization
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