Pricing is one of the most important but least understood marketing decisions. Learn and practice concepts, techniques, and get to grips with the latest thinking on assessing and formulating pricing strategies. Analyze how firms attempt to capture value, as well as profits, in the revenues they earn.
About this Course
Skills you will gain
- 5 stars73.20%
- 4 stars21.09%
- 3 stars3.79%
- 2 stars0.94%
- 1 star0.94%
TOP REVIEWS FROM PRICING STRATEGY
Very Good course on Pricing. Relevant real-life examples. Great articles on theory and examples. Would definitely recommend to anyone. Enables one to have a quality discussion on pricing.
This has been an excellent course. I learned many interesting things on price strategies applied in marketing. It is a not easy course, but it worth it. Thank you.
It's not easy for a non-commerce background person to understand the terminolgies and how the tallies work. The videos ignore this fact. Otherwise it's informative if understood properly.
Very good. But exams are looked little difficult to us who are not come from same field in work. I start to learn and none experience on it. But I like the most.
About the Marketing Mix Implementation Specialization
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