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Learner Reviews & Feedback for Selling to Chinese Consumers by The Chinese University of Hong Kong

4.8
stars
209 ratings

About the Course

This course is designed to help learners sell their products, goods and services to Chinese consumers. To achieve this goal, the course will use evidence-based research in psychology, economics, legal studies and marketing to help learners understand the historical, economic and legal contexts of doing business in China and the behavioral characteristics of Chinese consumers. The course will cover topics in Chinese and global marketing, Chinese consumers, institutional and cultural influence on consumer motivation and behaviors in Chinese markets, and brand management in China....

Top reviews

NN

Apr 2, 2020

It was a great course and me as a digital marketer learned very much about Chinese consumers as well as marketing and branding concepts in a practical manner.

PT

Jan 17, 2018

very insightful for anyone who is interested in doing business in China or understanding more the specificities of the Chinese market.

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1 - 25 of 62 Reviews for Selling to Chinese Consumers

By Syed F R

Nov 26, 2017

By lennart r

Sep 2, 2019

By Renato G

Jan 19, 2018

By Pierre-Olivier T

Jan 18, 2018

By Agnese R

Feb 6, 2018

By KWEK J Y

Jun 11, 2021

By Rory B

Sep 16, 2020

By Sheng-Fu H

Feb 25, 2018

By Beatrice K

Jun 17, 2020

By Amin k

Apr 3, 2020

By Ana S R S

Apr 25, 2021

By Jefferson E

Apr 27, 2021

By Rosmery P C A

Apr 25, 2021

By Laura P

Aug 7, 2019

By Valeria J Q Q

Jun 13, 2021

By Victor M V H

Apr 18, 2021

By Jhonny R B B

Sep 27, 2021

By Jhostin I O

Jun 4, 2021

By Christian A G S

Jun 7, 2021

By gilles

May 21, 2018

By Muhammad A

Apr 14, 2018

By Melanie M N S

Sep 22, 2021

By yingwen J

Apr 19, 2020

By jose m s p v

Sep 24, 2021

By Anatolii H

May 9, 2020