What makes a successful arts and cultural organization? Led by DeVos Institute Chairman Michael M. Kaiser and President Brett Egan, this course will introduce you to a management theory called the Cycle which supports thriving arts and cultural organizations. Learning from our work with managers from over 80 countries around the world, the DeVos Institute developed the Cycle as a simple, but powerful tool to assist managers in their effort to respond to an increasingly complex environment and propel their institutions to excellence.
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The Cycle: Management of Successful Arts and Cultural Organizations
University of Maryland, College ParkAbout this Course
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- Fundraising
- Management
- Marketing
- Planning
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Syllabus - What you will learn from this course
Introduction to the Cycle
Long-Term Artistic Planning
Institutional Marketing
Programmatic Marketing
Reviews
- 5 stars85.85%
- 4 stars11.34%
- 3 stars2.63%
- 2 stars0.16%
TOP REVIEWS FROM THE CYCLE: MANAGEMENT OF SUCCESSFUL ARTS AND CULTURAL ORGANIZATIONS
This course has really changed the way I look at arts organization management. I feel much more confident and eager to try the methodology taught in The Cycle.
I was able to clearly understand what lacking in the art organization I am handling in my area right now. Kudos and thank you so much!
This is a very useful tool to boost the performance of an art institution, very clear, practical and easy to follow. I am very happy and ready to take action!
I found this course highly thought-provoking, motivating and extremely interesting. I'm glad to have the opportunity to do it.
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