Once you have a prototype and a clearer vision of the opportunity, you’ll need to create a small organization to discover how to create a repeatable and scalable business model. Designed to provide you with a comprehensive overview of the critical components of creating a start-up, Entrepreneurship 2: Launching the Start-up, provides practical, real-world knowledge about the lean approach, the minimum viable product, when to pivot, when to quit your day job, the art of the pitch, building and managing a team, allocating equity, and building your external team, advisory board members, professional services, and entrepreneurial strategy. At the end of this course, you’ll be able to create a strategy for launch, including knowing who you need to hire, how to manage them to provide the greatest value, and what legal aspects are involved. You’ll also be prepared for Entrepreneurship 3: Growth Strategies.
About this Course
Skills you will gain
University of Pennsylvania
The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies.
- 5 stars82.42%
- 4 stars15.28%
- 3 stars2.02%
- 2 stars0.26%
TOP REVIEWS FROM ENTREPRENEURSHIP 2: LAUNCHING YOUR START-UP
Absolutely fantastic. I was shown many standpoints I have never considered and introduced to useful tips that have given me courage to make the first moves in my venture.
I enjoyed the content of the entire course, but in particular the "week 2" on discussions around distribution/allocation of equities and "week 4" on branding and naming. BIG 5 stars!
As a newbie, I really found enough information here to recognize that my venture is worth pursuing. I am going to finish the rest of the course and get ready to find my partners.
Very helpful. Each instructor has their own form of teaching, yet each is as valued as the last. Everything is professionally recorded as well as scripted.
About the Entrepreneurship Specialization
Wharton's Entrepreneurship Specialization covers the conception, design, organization, and management of new enterprises. This five-course series is designed to take you from opportunity identification through launch, growth, financing and profitability. With guidance from Wharton's top professors, along with insights from current Wharton start-up founders and financiers, you'll develop an entrepreneurial mindset and hone the skills you need to develop a new enterprise with potential for growth and funding, or to identify and pursue opportunities for growth within an existing organization.
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