Internationalization process in detail

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Skills You'll Learn

Problem Solving, big picture perspective, Effective Communication, imagination and creativity, Critical Thinking

From the lesson

Internationalization strategies

Welcome! In this module you will learn about how multilatinas’ domestic success leverages their internationalization process and conditions three key decisions regarding their internationalization strategies: market selection, speed, and entry modes.

Taught By

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    Juana García

    Associate Professor

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    Veneta Andonova

    Associate Professor

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