简介 Introduction

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Skills You'll Learn

Game Theory, Strategic Thinking, Competition (Economics), Porter'S Five Forces Analysis, Strategic Management

Reviews

4.8 (485 ratings)

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PZ

Sep 6, 2015

It's a great course, which gives us a basic understanding of competative strategdy.

MC

Nov 7, 2015

awesome!! the professor explained details very clearly. I have learned a lot

From the lesson

合理设计产品 Designing Products Wisely

在本模块中,我们侧重于产品设计的策略问题。我们会分析企业如何通过调整自己的产品来减小市场竞争压力。稍后,我们会学习产品设计和定价方面的一些通用策略,并讨论在这些策略之间进退两难的相关问题。

Taught By

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    Tobias Kretschmer

    Professor

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