By Ying Q•
Jun 26, 2022
I would expect more about digital marketing information in this course.
By Nguyen T A•
Aug 4, 2022
The instructor skipped many important steps and didn't give sufficient explanation
By Anastasia K•
Oct 21, 2022
The instructor spent a lot of time explaining how to sign up for Tableau Public, and what marketing metrics are. Then completely skipped the part about how to use Tableau (which was my personal goal). The name of the course does not reflect the context. The instructor confused the different metrics (e.g. have not provided comments on how the "total count of unique customers" or "purchase frequency" were estimated). Not clear why the instructor did all the work upfront instead of guiding people on how to use it. Not clear why the instructor used a data set that did not provide the relevant data to calculate the metrics she wanted (e.g. instructor suggested dividing things by a fixed number (an assumtion of constant number of clients each each) instead of using a dataset that would provide actual data on the number of cutomers per year...) . Plus, some of the formulas suggested were clearly erroneous (e.g. for average purchase the instrictor divided total sales by unique number of sales, so the numerator and denominator do not even match).
By Madhu B•
Jun 29, 2021
Considering the money spent, the project was too short and really not worth it. I enrolled for the guided project first time and it didn't really work well. The practice session was too short and I had high expectations that the project would provide skills helpful in the real world.
By Mohamed S•
Feb 5, 2022
Missing key steps that make it confusing and not possible to generate vizzes by following the video. Not a single viz generated here. Very disappointing!
By Omer A•
Jun 30, 2022
Hard to follow, the instructor skips steps. Not much content on marketing analytics at all.
By Dante B•
May 19, 2022
In the final section, the instructor completely skips over many steps in the process