Brand Identity for Ecological Brand using Adobe Illustrator

Offered By
In this Guided Project, you will:

learning how to create a brand identity for a brand

2 Hours
Intermediate
No download needed
Split-screen video
English
Desktop only

By the end of this project, a brand identity for an Eco-friendly brand called Green Steps will be designed. So as a result, in this brand identity, a logo and its variations, a pattern and a color palette will be designed. Then these brand elements will be implemented on a mock-up of the grocery bag, letterhead, envelope, notebook, business card, tablet, and employee tag. Then the final stage will be designing a mood-board that includes all the brand elements and the mock-up of the grocery bag. This is to showcase the client the brand’s mood and how the final outcome will look like at the end. This project is for intermediate graphic designers that are interested in branding and logo designing, who already have the basics of Adobe illustrator. As a designer, learning to create a brand identity will help you in your career, as everyday new brands are willing to join the market and need the help of designers to create a unique identity to their brands, in order to be able to stand up in the market. Moreover, implementing this brand identity on a mock-up and a mood-board will help you as designer to present your ideas and designs to the client, thus giving them a realistic image on the brand’s final outcome.

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Earn a complimentary subscription to Adobe Creative Cloud.
Learners who pass this Adobe Guided Project will receive a 1-month complimentary subscription to Adobe Creative Cloud.

Skills you will develop

  • Logo

  • Brand Identity

  • Presentation

  • Graphic Design

  • Design Thinking

Learn step-by-step

In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:

  1. Drawing the toes for the footstep

  2. Drawing the rest of the footstep and applying clipping mask texture to them.

  3. Creating a logo using the footsteps and its variations

  4. Creating a pattern for the brand

  5. Applying brand elements to mock-up

  6. Creating a mood board for the brand

How Guided Projects work

Your workspace is a cloud desktop right in your browser, no download required

In a split-screen video, your instructor guides you step-by-step

Frequently Asked Questions

By purchasing a Guided Project, you'll get everything you need to complete the Guided Project including access to a cloud desktop workspace through your web browser that contains the files and software you need to get started, plus step-by-step video instruction from a subject matter expert.

Because your workspace contains a cloud desktop that is sized for a laptop or desktop computer, Guided Projects are not available on your mobile device.

Guided Project instructors are subject matter experts who have experience in the skill, tool or domain of their project and are passionate about sharing their knowledge to impact millions of learners around the world.

You can download and keep any of your created files from the Guided Project. To do so, you can use the “File Browser” feature while you are accessing your cloud desktop.

Guided Projects are not eligible for refunds. See our full refund policy.

Financial aid is not available for Guided Projects.

Auditing is not available for Guided Projects.

At the top of the page, you can press on the experience level for this Guided Project to view any knowledge prerequisites. For every level of Guided Project, your instructor will walk you through step-by-step.

Yes, everything you need to complete your Guided Project will be available in a cloud desktop that is available in your browser.

You'll learn by doing through completing tasks in a split-screen environment directly in your browser. On the left side of the screen, you'll complete the task in your workspace. On the right side of the screen, you'll watch an instructor walk you through the project, step-by-step.