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Create a style guide template for branding.
Create a simple logo using style guide elements.
Create a branded business card template.
Showcase this hands-on experience in an interview
By the end of this course, you will create a marketing ready brand kit for a business. You will take a closer look at the free tools provided in Canva in order to create your brand kit. You will be able to incorporate a complete business style guide in order to create brand recognition as part of your multi-media marketing strategy. This course will include step by step guides to building an easily accessible style guide, creating folders for project organization, and building branded templates to add to your brand kit. You’ll have media that is ready for print or posting in your brand kit. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
This is an intermediate level course. Learners should understand basic design principles and have familiarity with Canva.
Digital Marketing
Marketing
Business
Branding
Graphic Design
In a video that plays in a split-screen with your work area, your instructor will walk you through these steps:
Create and add a style guide.
Complete the brand style guid with color, fonts, and a logo.
Create a simple logo file.
Create a style guide folder and branded templates.
Create a branded letterhead and email template.
Create a branded facebook header and finalize the brand kit.
Your workspace is a cloud desktop right in your browser, no download required
In a split-screen video, your instructor guides you step-by-step
by O
Aug 18, 2020Thank you Stacey Shanklin-Langford for this project. Thank you for Coursera team to provide this online lesson.
by EG
Aug 18, 2020This course takes you step by step on how to create branding kit across all forms of physical and digital platforms. It's so easy you will wish you took this course a long time ago!
by SR
Oct 24, 2020Really trying to build my resume in the graphic design world. What a great basic course to really get you started. Nothing better then a step by step guide to getting you going in the right direction!
by AG
Jun 16, 2020I like the way we got involved into practice by setting goals which are a bit challenging yet we want to achieve successfully.
Because your workspace contains a cloud desktop that is sized for a laptop or desktop computer, Guided Projects are not available on your mobile device.
Guided Project instructors are subject matter experts who have experience in the skill, tool or domain of their project and are passionate about sharing their knowledge to impact millions of learners around the world.
You can download and keep any of your created files from the Guided Project. To do so, you can use the “File Browser” feature while you are accessing your cloud desktop.
At the top of the page, you can press on the experience level for this Guided Project to view any knowledge prerequisites. For every level of Guided Project, your instructor will walk you through step-by-step.
Yes, everything you need to complete your Guided Project will be available in a cloud desktop that is available in your browser.
You'll learn by doing through completing tasks in a split-screen environment directly in your browser. On the left side of the screen, you'll complete the task in your workspace. On the right side of the screen, you'll watch an instructor walk you through the project, step-by-step.
More questions? Visit the Learner Help Center.
